Browsing by Keywords "διαδικτυακό μάρκετινκ"
Now showing items 1-14 of 14
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Instagram marketing – Methodology, practices and the present situation in Greece
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 2016-05-18At the age of the so-called story telling within the digital reality, social media platforms constitutes a cutting edge in the everyday life, since the afore-mentioned platforms are used as marketing tools as well, minors ... -
E-marketing.
T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
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Publication Date: 10-02-2011 -
The influence of electronic marketing and new technologies in consumer behavior of Greeks
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Agios Nikolaos)
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Publication Date: 2016-05-20The purpose of the thesis is the study of the effect that electronic marketing and the new technologies, have on the behaviour of Greek consumers. In order to achieve the goal of thesis in the theoretical part of our study, ... -
Using mobile applications to promote non profit organizations. Developing mobile application for “ Τhe Smile of the Child”.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 08-09-2015The aim of this study is to understand the reader the general principles of Marketing, his connection with social marketing, online marketing, marketing services, mobile marketing and how this can contribute in the promotion ... -
The use of promotion apps in mobile marketing. Promotion application for IKEA.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 08-09-2015The subject of this thesis is to build a mobile promotion application for a known furniture company (IKEA). The internet development has lead companies to want to constantly invent new ways of promotion and advertising ... -
The use of social networks in television media.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 29-10-2015The fast changing pace of todays communities regarding communication and information release are becoming an essential need for adjustment and flexibility. In this way the television media having considered reliable, timely, ... -
The use of media in promoting the business development and promotional video / animation to promote the department of business administration.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Agios Nikolaos)
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Publication Date: 29-10-2015In the last decade with the development of appropriate technologies (like flash) and improvement of performances, capabilities of computers and the Internet, it holds that it have begun to be used instead of 2-D animations ... -
Web promotion of the food industry in Greece.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 2018-07-19The current thesis researches and analyzes how the Food Industry in Greece, uses the new technologies of online multimedia, with which can now target more efficiently its selected target group, than with traditional media. ... -
Study of 3-D technologies on the internet.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 08-09-2015The purpose of this project is to investigate the characteristics of 3D Technologies and their application in the World Wide Web. The advertising on the internet can bring directly results if we have the knowledge or the ... -
Study, planning and development of dynamic interactive, applications for a web portal.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 02-12-2008 -
Export business plan: case study of processed cretan agricultural products.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 24-02-2015This thesis will fully develop an "Export Business Plan: Case Study of processed agricultural products" in order to present all the steps and all the necessary informationneededforbusiness.The analysis of this issue has ... -
Internet as a marketing tool for promoting tourism product.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Tourism Management
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
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Publication Date: 11-05-2011 -
Viral Marketing and its development within Marketing via mobile devices (Mobile Marketing)
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 2016-05-18This thesis deals with viral marketing, a very effective method for promoting products and services, used by many enterprises, sometimes effectively, sometimes not. Viral marketing designed to create 'buzz' around a business ... -
Ways of promotion products and services on the internet
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 2016-05-19The aim of the study is to demonstrate the ways in which a business is able to promote products and services via internet. The first part mentioned to the web, to the services which it offers, as well as the advantages and ...