Browsing ΤΕΙ Κρήτης / Tei of Crete by Keywords "λιανικό εμπόριο"
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Are ideal storage conditions at the retail sale of cut roses for the improvement of their postharvest sustainability?
T.E.I. of Crete, School of Agriculture, Food and Nutrition (STeGTET), Department of Agriculture
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Publication Date: 2016-07-12The low internal (intrinsic) quality of ornamentals, owing to the short vase life, is one of the main problems of the floriculture industry, resulting in lower prices and reduced exports. It is very likely that the problem ... -
Evolution of merchandising and its importance for business. Case study: THE BODY SHOP.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 24-04-2012Trade constitutes a traditional and powerful sector of Greek economy and also Greek business entrepreneurship. The role of trade has been increased by many factors, among others, technological development, that supports ... -
The effect of promotion in the customer behaviour in retail trail.
T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
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Publication Date: 28-02-2008 -
Study of Drop Shipping technique in E-Commerce.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 09-09-2015The global economic crisis and reduction of internal consumption have given impetus to look for new customers outside the national borders of a company and to the adoption of new business solutions (Ministry of Development ... -
Study of interactive marketing for electronics retail chains.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 2016-09-19Digital media incorporate a new dimension, which overturns the rules of traditional marketing: interactivity, ie the interaction of the consumer with the message. This interactivity introduces new rules in planning, ... -
Market types and industrial food: the case of super markets.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 06-07-2009 -
How can electronic commerce be a motivation for the survival of small and medium cretan, retail trade enterprises.
T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
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Publication Date: 28-02-2008 -
The retail trade industry in Greece and the European Union.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 2018-05-04The aim of this study is to examine the retail trade industry in Greece and the European Union. Specifically, the main research objectives are drawing conclusions and correlations regarding the changes that emerged at the ... -
Current techniques of retail trade.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting
T.E.I. of Crete, School of Management and Economics (SDO), Department of Accounting and Finance
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Publication Date: 28-02-2008 -
Franchising as a method of development for retail trade businesses in Greece.
T.E.I. of Crete, School of Management and Economics (SDO), Departement of Business Administration
T.E.I. of Crete, School of Management and Economics (SDO), Department of Business Administration (in Heraklion)
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Publication Date: 18-10-2013Franchising or as it is translated in Greek, “dikeohrisi ”, is a special type of entrepreneurship, which has been developed rapidly not only all around the world but in Greece as well. The penetration of franchising in ...