ΤΕΙ Κρήτης / Tei of Crete: Recent submissions
Now showing items 2541-2560 of 9332
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The importance of web presence of a municipality for tourism promotion. The case of Ierapetra.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 06-06-2014The local authorities are the official government representatives of a region. These authorities apart from having administrative goals for tha social and economic development of an area, they also set some goals for the ... -
The use of internet as a tool of sports marketing and its significance for the development and maintenance of successful customer relationship.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 07-10-2014Internet is a global network of networks that spans worldwide. There is no specific definition of what the Internet is simply a term used to describe the connection of all these networks. Each separate network on the ... -
Legislative provisions for the protection of greek and furopean consumer.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 10-07-2014The purpose of the present thesis is to illustrate briefly and concisely the existing consumer protection legislation. This legislation is considered based on the possible distinctions regarding it: general and specific ... -
The impact off e-marketing and new technologies' on the consumer's buying behavior, during t the economic crisis period.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 03-06-2014Shopping online, a part of e-commerce, is dynamically progressing in world level, bringing lots of profits in businesses that are developing in this specific domain. This research tried to describe the Greek consumers’ ... -
Logistics in the super-markets sector in the country of Argolida.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 07-10-2014It is obvious that we are living in an era where rules in competition are much more different than those in the past. A new interpretative prototype of competition rises, where logistics and the supply chain network more ... -
The technological development and innovation of telecommunications in Greece.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 07-10-2014The purpose of this thesis is to present the technological development and innovation in telecommunications in Greece. Undoubtedly, the development of new technologies offers opportunities for the development, utilisation, ... -
Exploring of open source software content management systems-CMS.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 09-04-2009 -
Viral and interactive marketing.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 17-12-2009 -
Franchising in Greece and internationally.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 18-11-2009 -
Design and build of dynamic websites with content management system for online reservations / rentals and sales of products and services.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 24-11-2011 -
Alternative forms of tourism and medicinal (spa) tourism in prefecture of Fthiotida.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 29-10-2009 -
Descriptive study and research of young people (age of 15-18 years) in the area of Ierapetra and the role of marketing and advertising in their lives.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 07-12-2009 -
Leisure time and motivation in the use of advertising and promotion in fitness and leisure centers.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 02-06-2011 -
Vral marketing in Greece: evaluation and prospects.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 17-12-2009 -
Consumer behavior towards crisis management strategy. The case of FAGE dairy.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 12-05-2009 -
Multimedia content on the internet: converting / uploading / sharing content, specialized websites and advertising possibilities.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 18-05-2011 -
The crisis caused by corruption and its economic, political and social dimensions in Greece, and the use of advertising as a means of reducing its negative impact.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 08-09-2009 -
The sponsorship in the field of sports marketing and sport consumer behavior. Case study: Vodafone, official sponsor of Olympiacos .
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 08-09-2009 -
Analysis and evaluation of promotional videos based on their content.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 24-02-2010 -
Corporate social responsibility. The case of Cretan companies.
T.E.I. of Crete, School of Management and Economics (SDO), Department of Marketing (in Ierapetra)
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Publication Date: 03-09-2009