Browsing EΛ.ΜΕ.ΠΑ. / HMU by Author "Sklavounaki, Eleni"
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Corporate social responsibility and green marketing within TITAN S.A.
Η.Μ.U, School of Management and Economic Sciences (SMES), Management Science and Technology Dept.
Authors: Sklavounaki, Eleni
Thesis advisor: Astroulakis, Nikolaos
Publication Date: 2022-12-19As part of this study we examine the concept of Green Marketing, and it would be appropriate to combine this concept with the concept of corporate social responsibility as companies need to implement CSR structures to move ...
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