Browsing EΛ.ΜΕ.ΠΑ. / HMU by Author "Stratantonaki, Maria"

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The degree of influence of the ecological profile of the products (green products) on consumer behavior. The case of consumers in Heraklion, Crete.

H.M.U., MSc in MBA for Engineers
Authors: Stratantonaki, Maria
Thesis advisor: Rompogiannakis, Ioannis
Publication Date: 2022-10-13

Nowadays, many people worry about the deterioration of the environment and try to adopt environmentally friendly habits and practices. In this context, a growing part of the population opts for “green” or environmentally ...